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Downhill Slide by Hal Clifford
Downhill Slide by Hal Clifford









Downhill Slide by Hal Clifford

With an intimate understanding of both industries, one of my most fascinating recent reads was Hal Clifford’s “ Downhill Slide: Why the Corporate Ski Industry Is Bad for Skiing, Ski Towns, and the Environment”. I have been working with the family camping industry since 1982, although I started my business in the New England ski industry back in 1980.

Downhill Slide by Hal Clifford

Similarly, camping peaked in 2009, with 17,436,000 participants, decreasing 16.1% to 14,633,000 participants in 2014.īeyond Blaming the Weather, What Is Happening? Measuring people ages 6 and up, skiing peaked in 2010, when there were 11,504,000 participants, decreasing 24.8% to 8,649,000 participants in 2014. Putting aside the reported 3-year changes, I think that it is even more compelling to compare the 2014 participation numbers with the high water marks within the 9-year survey period. There are similar trends exhibited between Alpine/Downhill Skiing and RV Camping. With the gathering of statistics going back to 2006, the report includes 3-year changes within individual activities that provide a quick snapshot of either increases or decreases in participation. These are impressive numbers, many of which are skewed – either positively or negatively – by weather patterns however, it is important to examine individual industries in order to get a better grasp regarding trends. In summary, it reports that 48.4% of Americans participated in at least one outdoor activity in 2014, translating into 141.4 million participants engaging in a total of 11.8 billion outdoor events.

Downhill Slide by Hal Clifford

The 2015 Outdoor Recreation Participation Topline Report from the Outdoor Foundation includes a breakdown of outdoor participation by activity for everything from Adventure Racing to Wildlife Viewing.











Downhill Slide by Hal Clifford